For this assignment in our Branding class we were asked to come up with a restaurant and create branding as well as some additional collateral for it. My idea was a ‘murder mystery’ type fast food place where with each meal you are given trading cards that each have a piece of the puzzle on it. Meaning that the more you eat there, the more pieces you collect. Here is my full process: PROCESS

Art Director: Scott Gladd

Designer: Morgan Price

Institution: PennWest University, Edinboro, PA